/* ===========================================================
   Hector Ortiz — Estrategia y tráfico digital
   Hoja de estilos base del sitio
   =========================================================== */

:root {
  /* Paleta */
  --color-primary: #1B3A4B;   /* azul petróleo */
  --color-accent: #C97C5D;    /* cobre */
  --color-bg: #F4EFE9;        /* crema */
  --color-card: #FFFFFF;      /* blanco */
  --color-text: #2B2B2B;      /* carbón */
  --color-text-muted: #5A5650;/* gris cálido */
  --color-border: #D8D0C4;    /* gris claro cálido */

  /* Tipografía */
  --font-serif: Georgia, "Times New Roman", serif;
  --font-sans: "Helvetica Neue", Helvetica, Arial, system-ui, sans-serif;

  /* Espaciado / forma */
  --radius-card: 8px;
  --radius-btn: 4px;
  --max-width: 1140px;
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  font-family: var(--font-sans);
  background-color: var(--color-bg);
  color: var(--color-text);
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

img, svg {
  display: block;
  max-width: 100%;
}

a {
  color: inherit;
  text-decoration: none;
}

ul {
  margin: 0;
  padding: 0;
  list-style: none;
}

h1, h2, h3 {
  font-family: var(--font-serif);
  font-weight: 400;
  color: var(--color-primary);
  margin: 0;
}

p {
  margin: 0;
}

.container {
  max-width: var(--max-width);
  margin: 0 auto;
  padding: 0 24px;
}

.eyebrow {
  font-family: var(--font-sans);
  text-transform: uppercase;
  letter-spacing: 2.5px;
  font-size: 12px;
  font-weight: 700;
  color: var(--color-accent);
}

/* ---------------------------------------------------------
   Botones
   --------------------------------------------------------- */

.btn {
  display: inline-block;
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 600;
  padding: 14px 28px;
  border-radius: var(--radius-btn);
  border: 1px solid transparent;
  cursor: pointer;
  transition: background-color 0.18s ease, color 0.18s ease, border-color 0.18s ease;
}

.btn-primary {
  background-color: var(--color-primary);
  color: var(--color-bg);
}

.btn-primary:hover {
  background-color: #142b38;
}

.btn-secondary {
  background-color: transparent;
  color: var(--color-primary);
  border-color: var(--color-primary);
}

.btn-secondary:hover {
  background-color: var(--color-primary);
  color: var(--color-bg);
}

.btn-on-dark {
  background-color: var(--color-accent);
  color: var(--color-primary);
}

.btn-on-dark:hover {
  background-color: #b5694c;
  color: var(--color-bg);
}

.btn-block {
  display: block;
  width: 100%;
  text-align: center;
  border: none;
}

.link-arrow {
  color: var(--color-primary);
  font-weight: 600;
  font-size: 15px;
  border-bottom: 1px solid var(--color-accent);
  padding-bottom: 2px;
}

.link-arrow:hover {
  color: var(--color-accent);
}

/* ---------------------------------------------------------
   Logo
   --------------------------------------------------------- */

.logo {
  display: flex;
  align-items: center;
}

.logo__image {
  height: 108px;
  width: auto;
}

.logo__image--footer {
  height: 72px;
}

/* ---------------------------------------------------------
   Header
   --------------------------------------------------------- */

.site-header {
  position: sticky;
  top: 0;
  z-index: 100;
  background-color: var(--color-bg);
  border-bottom: 1px solid var(--color-border);
}

.site-header__inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding-top: 16px;
  padding-bottom: 16px;
}

.nav {
  display: flex;
  align-items: center;
  gap: 32px;
}

.nav__list {
  display: flex;
  gap: 28px;
}

.nav__list a {
  font-size: 14.5px;
  font-weight: 500;
  color: var(--color-text);
  padding-bottom: 4px;
  border-bottom: 1px solid transparent;
}

.nav__list a:hover,
.nav__list a[aria-current="page"] {
  color: var(--color-primary);
  border-bottom-color: var(--color-accent);
}

.nav-toggle {
  display: none;
  flex-direction: column;
  gap: 5px;
  background: none;
  border: none;
  cursor: pointer;
  padding: 6px;
}

.nav-toggle span {
  width: 22px;
  height: 2px;
  background-color: var(--color-primary);
}

/* ---------------------------------------------------------
   Hero
   --------------------------------------------------------- */

.hero {
  padding: 88px 0 72px;
}

.hero__inner {
  max-width: 720px;
}

.hero__eyebrow {
  margin-bottom: 18px;
}

.hero h1 {
  font-size: 40px;
  line-height: 1.25;
  margin-bottom: 22px;
}

.hero__sub {
  font-size: 18px;
  color: var(--color-text-muted);
  max-width: 600px;
  margin-bottom: 34px;
}

/* ---------------------------------------------------------
   Franja de confianza
   --------------------------------------------------------- */

.trust-strip {
  background-color: var(--color-primary);
  padding: 36px 0;
}

.trust-strip__grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 28px;
}

.trust-item {
  display: flex;
  align-items: flex-start;
  gap: 12px;
}

.trust-item__icon {
  flex-shrink: 0;
  margin-top: 2px;
}

.trust-item__icon svg {
  stroke: var(--color-accent);
}

.trust-item p {
  font-size: 13.5px;
  color: var(--color-bg);
  line-height: 1.45;
}

/* ---------------------------------------------------------
   Secciones generales
   --------------------------------------------------------- */

.section {
  padding: 88px 0;
}

.section--tight {
  padding: 64px 0;
}

.section__head {
  max-width: 620px;
  margin-bottom: 48px;
}

.section__head h2 {
  font-size: 30px;
  margin-top: 14px;
}

/* ---------------------------------------------------------
   Servicios (resumen, home)
   --------------------------------------------------------- */

.services-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
}

.service-card {
  background-color: var(--color-card);
  border: 1px solid var(--color-border);
  border-radius: var(--radius-card);
  padding: 32px 28px;
}

.service-card__icon {
  width: 44px;
  height: 44px;
  border: 1px solid var(--color-border);
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 20px;
}

.service-card__icon svg {
  stroke: var(--color-primary);
}

.service-card h3 {
  font-family: var(--font-sans);
  font-size: 18px;
  font-weight: 700;
  color: var(--color-primary);
  margin-bottom: 10px;
}

.service-card p {
  font-size: 14.5px;
  color: var(--color-text-muted);
}

/* ---------------------------------------------------------
   Casos de éxito (resumen, home)
   --------------------------------------------------------- */

.cases-section {
  background-color: var(--color-card);
  border-top: 1px solid var(--color-border);
  border-bottom: 1px solid var(--color-border);
}

.clients-carousel {
  --carousel-gap: 18px;
  display: flex;
  align-items: center;
  gap: 12px;
  margin-bottom: 40px;
}

.clients-track {
  display: flex;
  gap: var(--carousel-gap);
  overflow-x: auto;
  scroll-snap-type: x mandatory;
  scroll-behavior: smooth;
  padding: 4px 4px 12px;
  flex: 1 1 auto;
  min-width: 0;
  scrollbar-width: thin;
  scrollbar-color: var(--color-border) transparent;
}

.clients-track::-webkit-scrollbar {
  height: 6px;
}

.clients-track::-webkit-scrollbar-thumb {
  background-color: var(--color-border);
  border-radius: 4px;
}

.carousel-btn {
  flex: 0 0 auto;
  width: 34px;
  height: 34px;
  border-radius: 50%;
  border: 1px solid var(--color-border);
  background-color: var(--color-card);
  color: var(--color-primary);
  font-size: 18px;
  line-height: 1;
  cursor: pointer;
}

.carousel-btn:hover {
  border-color: var(--color-primary);
  background-color: var(--color-primary);
  color: var(--color-bg);
}

.case-card {
  flex: 0 0 calc((100% - 3 * var(--carousel-gap)) / 4);
  scroll-snap-align: start;
  border: 1px solid var(--color-border);
  border-radius: var(--radius-card);
  padding: 20px 18px;
  background-color: var(--color-bg);
}

.case-card__logo {
  height: 36px;
  display: flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 14px;
}

.case-card__logo img {
  max-height: 41px;
  max-width: 144px;
  object-fit: contain;
  border-radius: 3px;
}

.case-card__name {
  font-family: var(--font-sans);
  font-size: 13.5px;
  font-weight: 700;
  color: var(--color-primary);
  margin-bottom: 10px;
}

.case-card__quote {
  font-size: 12.5px;
  color: var(--color-text-muted);
  font-style: italic;
  line-height: 1.5;
  position: relative;
  padding-left: 12px;
  border-left: 2px solid var(--color-accent);
}

.cases-cta {
  text-align: center;
}

/* ---------------------------------------------------------
   CTA final
   --------------------------------------------------------- */

.final-cta {
  background-color: var(--color-primary);
  text-align: center;
}

.final-cta__inner {
  max-width: 640px;
  margin: 0 auto;
}

.final-cta h2 {
  color: var(--color-bg);
  font-size: 30px;
  margin-bottom: 18px;
}

.final-cta p {
  color: #C9D3D8;
  font-size: 16px;
  margin-bottom: 32px;
}

/* ---------------------------------------------------------
   Footer
   --------------------------------------------------------- */

.site-footer {
  background-color: var(--color-bg);
  border-top: 1px solid var(--color-border);
  padding: 48px 0 28px;
}

.site-footer__top {
  display: flex;
  justify-content: space-between;
  align-items: flex-start;
  flex-wrap: wrap;
  gap: 32px;
  margin-bottom: 32px;
}

.site-footer__nav {
  display: flex;
  gap: 28px;
  flex-wrap: wrap;
}

.site-footer__nav a {
  font-size: 14px;
  color: var(--color-text-muted);
}

.site-footer__nav a:hover {
  color: var(--color-primary);
}

.site-footer__bottom {
  border-top: 1px solid var(--color-border);
  padding-top: 20px;
  font-size: 12.5px;
  color: var(--color-text-muted);
}

/* ---------------------------------------------------------
   Responsive
   --------------------------------------------------------- */

@media (max-width: 1100px) {
  .nav__list {
    display: none;
  }

  .nav-toggle {
    display: flex;
  }

  .header-cta {
    display: none;
  }
}

@media (max-width: 880px) {
  .trust-strip__grid {
    grid-template-columns: repeat(2, 1fr);
  }

  .services-grid {
    grid-template-columns: 1fr;
  }

  .case-card {
    flex-basis: calc((100% - var(--carousel-gap)) / 2);
  }

  .hero h1 {
    font-size: 30px;
  }

  .hero__sub {
    font-size: 16px;
  }

  .about-grid {
    flex-direction: column-reverse;
    gap: 32px;
  }

  .about-decor {
    width: 120px;
  }

  .service-detail {
    grid-template-columns: 1fr;
    gap: 12px;
  }

  .contact-layout {
    grid-template-columns: 1fr;
  }

  .page-hero h1 {
    font-size: 27px;
  }
}

@media (max-width: 560px) {
  .trust-strip__grid {
    grid-template-columns: 1fr;
  }
}

/* ---------------------------------------------------------
   Hero de páginas internas
   --------------------------------------------------------- */

.page-hero {
  padding: 64px 0 56px;
  border-bottom: 1px solid var(--color-border);
}

.page-hero h1 {
  font-size: 34px;
  line-height: 1.3;
  max-width: 760px;
  margin-top: 14px;
}

.page-hero__sub {
  margin-top: 16px;
  font-size: 16px;
  color: var(--color-text-muted);
  max-width: 640px;
}

/* ---------------------------------------------------------
   Sobre Hector
   --------------------------------------------------------- */

.about-grid {
  display: flex;
  gap: 56px;
  align-items: flex-start;
}

.about-bio {
  flex: 1 1 560px;
  max-width: 640px;
}

.about-bio p {
  margin-bottom: 20px;
  font-size: 15.5px;
}

.about-decor {
  flex: 0 0 auto;
  width: 180px;
  display: flex;
  justify-content: center;
  padding-top: 8px;
}

.trayectoria {
  margin-top: 8px;
}

.trayectoria li {
  position: relative;
  padding: 0 0 24px 26px;
  border-left: 2px solid var(--color-border);
}

.trayectoria li:last-child {
  border-left-color: transparent;
  padding-bottom: 0;
}

.trayectoria li::before {
  content: "";
  position: absolute;
  left: -6px;
  top: 4px;
  width: 10px;
  height: 10px;
  border-radius: 50%;
  background-color: var(--color-accent);
}

.trayectoria strong {
  display: block;
  color: var(--color-primary);
  font-size: 15px;
  margin-bottom: 2px;
}

.trayectoria span {
  font-size: 13.5px;
  color: var(--color-text-muted);
}

/* ---------------------------------------------------------
   Servicios (página completa)
   --------------------------------------------------------- */

.service-detail {
  display: grid;
  grid-template-columns: 48px 1fr;
  gap: 24px;
  padding: 40px 0;
  border-bottom: 1px solid var(--color-border);
}

.service-detail:first-child {
  padding-top: 0;
}

.service-detail:last-child {
  border-bottom: none;
}

.service-detail__num {
  font-family: var(--font-serif);
  font-size: 24px;
  color: var(--color-accent);
}

.service-detail__body h3 {
  font-family: var(--font-sans);
  font-size: 20px;
  font-weight: 700;
  color: var(--color-primary);
  margin-bottom: 12px;
}

.service-detail__body p {
  font-size: 15px;
  color: var(--color-text-muted);
  margin-bottom: 18px;
  max-width: 680px;
}

.service-detail__audience {
  display: inline-block;
  border: 1px solid var(--color-border);
  border-radius: 6px;
  padding: 12px 16px;
  background-color: var(--color-card);
  font-size: 13.5px;
}

.service-detail__audience strong {
  display: block;
  color: var(--color-primary);
  font-size: 11px;
  text-transform: uppercase;
  letter-spacing: 1px;
  margin-bottom: 6px;
}

/* ---------------------------------------------------------
   Casos de éxito (página completa)
   --------------------------------------------------------- */

.testimonials-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
  gap: 24px;
}

.testimonial-card {
  border: 1px solid var(--color-border);
  border-radius: var(--radius-card);
  padding: 28px;
  background-color: var(--color-card);
}

.testimonial-card__logo {
  height: 44px;
  display: flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 18px;
}

.testimonial-card__logo img {
  max-height: 50px;
  max-width: 160px;
  object-fit: contain;
  border-radius: 4px;
}

.testimonial-card__name {
  font-size: 15px;
  font-weight: 700;
  color: var(--color-primary);
  margin-bottom: 12px;
  text-align: center;
}

.testimonial-card__quote {
  font-size: 14px;
  color: var(--color-text-muted);
  font-style: italic;
  line-height: 1.6;
  border-left: 2px solid var(--color-accent);
  padding-left: 14px;
}

.honesty-note {
  background-color: var(--color-card);
  border: 1px solid var(--color-border);
  border-left: 4px solid var(--color-accent);
  border-radius: var(--radius-card);
  padding: 32px;
  max-width: 720px;
  margin: 0 auto;
  text-align: left;
}

.honesty-note h2 {
  font-size: 22px;
  margin-bottom: 12px;
}

.honesty-note p {
  font-size: 15px;
  color: var(--color-text-muted);
}

/* ---------------------------------------------------------
   Blog
   --------------------------------------------------------- */

.blog-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(240px, 1fr));
  gap: 24px;
}

.blog-card {
  background-color: var(--color-card);
  border: 1px solid var(--color-border);
  border-radius: var(--radius-card);
  padding: 28px;
}

.blog-card__num {
  font-family: var(--font-serif);
  font-size: 26px;
  color: var(--color-accent);
  margin-bottom: 14px;
}

.blog-card h3 {
  font-family: var(--font-sans);
  font-size: 17px;
  font-weight: 700;
  color: var(--color-primary);
  margin-bottom: 10px;
}

.blog-card p {
  font-size: 14px;
  color: var(--color-text-muted);
}

.blog-note {
  margin-top: 44px;
  text-align: center;
  font-size: 14px;
  color: var(--color-text-muted);
  font-style: italic;
}

/* ---------------------------------------------------------
   Contacto
   --------------------------------------------------------- */

.contact-layout {
  display: grid;
  grid-template-columns: 1fr 1.25fr;
  gap: 56px;
  align-items: start;
}

.contact-intro h1 {
  font-size: 32px;
  margin-bottom: 16px;
}

.contact-intro p {
  font-size: 15.5px;
  color: var(--color-text-muted);
  max-width: 420px;
  margin-bottom: 28px;
}

.contact-intro__list li {
  font-size: 14px;
  color: var(--color-text-muted);
  padding-left: 18px;
  position: relative;
  margin-bottom: 10px;
}

.contact-intro__list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 7px;
  width: 7px;
  height: 7px;
  border-radius: 50%;
  background-color: var(--color-accent);
}

.contact-form {
  background-color: var(--color-card);
  border: 1px solid var(--color-border);
  border-radius: var(--radius-card);
  padding: 36px;
}

.form-group {
  margin-bottom: 20px;
}

.form-group label {
  display: block;
  font-size: 13px;
  font-weight: 700;
  color: var(--color-primary);
  margin-bottom: 6px;
}

.form-group input,
.form-group select,
.form-group textarea {
  width: 100%;
  font-family: var(--font-sans);
  font-size: 14.5px;
  padding: 11px 14px;
  border: 1px solid var(--color-border);
  border-radius: 6px;
  background-color: var(--color-bg);
  color: var(--color-text);
}

.form-group input:focus,
.form-group select:focus,
.form-group textarea:focus {
  outline: none;
  border-color: var(--color-primary);
}

.form-group textarea {
  resize: vertical;
  min-height: 110px;
  font-family: var(--font-sans);
}

.checkbox-group {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
}

.checkbox-group label {
  display: flex;
  align-items: center;
  gap: 6px;
  font-size: 13.5px;
  font-weight: 400;
  color: var(--color-text);
}

.checkbox-group input {
  width: auto;
}

.form-success {
  display: none;
  text-align: center;
  padding: 40px 12px;
}

.form-success h3 {
  font-family: var(--font-sans);
  font-size: 20px;
  color: var(--color-primary);
  margin-bottom: 10px;
}

.form-success p {
  font-size: 14.5px;
  color: var(--color-text-muted);
}

.form-error {
  display: none;
  text-align: center;
  padding: 40px 12px;
}

.form-error h3 {
  font-family: var(--font-sans);
  font-size: 20px;
  color: var(--color-accent);
  margin-bottom: 10px;
}

.form-error p {
  font-size: 14.5px;
  color: var(--color-text-muted);
}

.form-error a {
  color: var(--color-primary);
  font-weight: 600;
  border-bottom: 1px solid var(--color-accent);
}

.hidden-field {
  position: absolute;
  left: -9999px;
}

/* ---------------------------------------------------------
   Menú móvil
   --------------------------------------------------------- */

.nav__list.is-open {
  display: flex;
  flex-direction: column;
  position: absolute;
  top: 100%;
  left: 0;
  right: 0;
  background-color: var(--color-bg);
  border-bottom: 1px solid var(--color-border);
  padding: 16px 24px 24px;
  gap: 16px;
}

.site-header__inner {
  position: relative;
}